Cookie Policy
Date of Last Revision: March 1, 2021
This cookie policy ("Cookie Policy") describes the cookies that Interactive MemoriesCompany, Inc. ("Company," "we," "us," or "our") uses on our website www.mixbook.com, the purposes for which we use cookies, and the choices that you have regarding such cookies. This Cookie Policy forms part of our Privacy Policy. Please refer to our Privacy Policy for information about how we use your Personal Data.
Consent to Our Use of Cookies
By choosing to use the Site after having been notified of our use of cookies in the ways described in this Cookie Policy, and, in applicable jurisdictions, through notice and unambiguous acknowledgment of your consent, you agree to such use. Further, where you give permission through the cookie consent banner used on our Site, we may also store and access certain non-strictly necessary cookies on your computer or other device, as further described below. These cookies are not essential to the operation of our Site but allow us to provide additional functionality or to gather information about your use of our Site.
Click here to update your cookie data collection settings.
Cookies
A "cookie" is a piece of information sent to your browser by a website you visit. Cookies can be stored on your computer for different periods of time. Some cookies expire after a certain amount of time, or upon logging out (session cookies), others survive after your browser is closed until a defined expiration date set in the cookie (as determined by the third party placing it), and help recognize your computer when you open your browser and browse the Internet again (persistent cookies). Our Site uses first party cookies (cookies set directly by Company) as well as third party cookies, as described below. For more details on cookies please visit All About Cookies.
Type of Cookies used
We use the following types of cookies:
Strictly Necessary Cookies
These cookies are used to provide users with services available through the Site, including the ability to log-in, access secure areas, provide pop-up notices and accept language from sign up forms. These cookies are essential for using and navigating the Site, and cannot be disabled. Without these cookies, basic functions of our Site would not work. We also use necessary cookies to remember a user’s choice about cookies on the Site. The table below provides more information about these cookies.
| Cookies | Source | Expiry | Opt-Out | Purpose |
|---|---|---|---|---|
| Mixbook | Never | No opt-out* | Allow users to log in to the website |
| Mixbook | End of session | No opt-out* | Allow users to log in to the website |
| Mixbook | 1 year | No opt-out* | Tracks if a visitor has visited the website before. |
| Mixbook | End of session | No opt-out* | Record user dismissals and allow to provide better UX. |
| Stripe | End of session | No opt-out* | Stripe is used for payment processing. |
| Instapage | 2 years | No opt-out* | We use Instapage to serve part of our content to our customers. |
| Segment | 1 year | No opt-out* | We use SegmentOptimizely to collect information about how visitors use our web application. We use the information to compile reports on general user traffic, conversion statistics, and to help us improve the web application. |
| Kustomer | 2 years | No opt-out* | Allows our customers to have a consistent personalized experience when communicating with our customer support team. |
| Iterable | 3 years | No opt-out* | We use Iterable to notify our users about Mixbook promotions, new product releases, website and order updates. For more information on Iterable privacy practices, read here. |
* Since these cookies are strictly necessary to deliver the website and the services, users cannot refuse them if they wish to use our service.
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
| Cookies | Source | Expiry | Opt-Out | Purpose |
|---|---|---|---|---|
| Extole | 2 years |
| We use a pixel that allows us to advertise to people who have visited specific pages of our Site. |
Analytics Cookies
These cookies are used to collect information in the aggregate about how visitors use our Site (including number of page views, number of visitors, and time spent on each page). The table below provides more information about these cookies.
| Cookies | Source | Expiry | Opt-Out | Purpose |
|---|---|---|---|---|
| Google Analytics | We use the aggregate information collected through Google Analytics to help us improve our Site and the user experience on it, for example by making sure users can find what they need easily. The data is transmitted to and stored by Google on servers in the United States. For more information on Google Analytics privacy practices, read here. | ||
| Optimizely | 6 months | We use Optimizely to run interactive tests on our Site ("A/B Tests") to help us improve the user experience. Optimizely places cookies on your computer to determine which version of pages you have seen to provide you with a consistent user experience. | |
| Mixpanel | 1 year | We use Mixpanel to collect information about how visitors use our web application. We use the information to compile reports on general user traffic, conversion statistics and to help us improve the web application. | |
| Hotjar | End of session | Gathers information that helps us understand how visitors interact with our websites, which allows us to create a better visitor experience. |
Advertising Cookies
These cookies are used to enable third-parties to serve ads to you based on your visit to our Site and also allow us to analyze the performance of our ads. The table below provides more information about these cookies.
| Cookies | Source | Expiry | Opt-Out | Purpose |
|---|---|---|---|---|
| Attentive | Up to 400 days |
| We use Attentive cookies to track and store analytics data to provide an optimized user experience. |
| Google Adwords | 2 years | We use a pixel which allows us to advertise to people who have visited specific pages of our Site. | |
| Doubleclick | 2 years | We use Doubleclick to enable Google and its partners to serve ads to you based on your visit to our Site. | |
| 2 years | Facebook Custom Audience analyzes browsing activity across Website to establish user profile and advertising platform. | ||
| 2 years |
| We use a pixel that allows us to advertise to people who have visited specific pages of our Site. | |
| Bing | 1 year |
| These analytics cookies, provided by Microsoft, Inc. are used to collect information about how visitors use our Site. The cookies collect information in an anonymous form, including the number of visitors to the Site, where visitors have come to the Site from and the pages they visited. |
| Brightedge | 1 week | Enables data aggregation, analysis, and report creation to assess marketing effectiveness and for website performance. |
Your Options
On most web browsers, you will find a "help" section on the toolbar. Please refer to this section for information on how to receive a notification when you are receiving a new cookie and how to turn cookies off. Please see the links below for guidance on how to modify your web browser’s settings on the most popular browsers:
Please note that if you limit the ability of websites to set cookies, you may be unable to access certain parts of the Site and you may not be able to benefit from the full functionality of the Site.
Changes
We may change the type of third party service providers that place cookies on the Site and amend this Cookie Policy at any time by posting the amended version on the Site. Unless additional notice or consent is required by applicable laws, such posting will serve as your notification of these changes.
Contact Us
If you have any questions or concerns, please contact us at privacy@mixbook.com.